200 Google Ranking Factors You probably know that Google uses more than 200 ranking factors in their algorithm... but few people can tell exactly what those 200 ranking factors are. Well, you guys are on the right track, because we've put together a complete list of ranking factors. Some have been confirmed. Some are controversial. Still others are speculation by SEO experts. All of these are covered in this comprehensive Google ranking factor. And it's the latest update list for 2022. let's start. Domain Factors Page-Level Factors Site-Level Factors Backlink Factors User Interactions Special Google Algorithm Rules The difference between a domain name and a one-year domain name isn’t that big at all.”
In other words, Google uses domain age as a ranking factor, but it’s not that important. 2. The keyword appears in the top-level domain: Having a keyword in your domain name won't give you the same SEO boost it once did. But it's still a correlation signal. 3. Keyword as the first word in the domain name: Domain names that start with the target keyword have an advantage over sites that don’t have that keyword in the domain name (or have it in the middle email list or at the end of the domain name). 4. Length of domain name registration: Google's patent states: "Valuable (legitimate) domain names are usually paid in advance for a registration period of several years, while illegal domain names are rarely used for more than a year. Therefore, the expiration date of the domain name can be used as A factor that predicts the legitimacy of a domain."
Subdomains contain keywords: Moz's panel of experts believes that keywords that appear in subdomains can improve rankings. 6. Domain History: A domain name with volatile ownership may tell Google to "reset" the site's history, negating links to that domain. Or, in some cases, the penalized domain name may be transferred to a new owner. 7. Exact Match Domain Name (EMD): Exact match domains can still give you a slight edge. But if your EMD happens to be a low-quality site, it's vulnerable to EMD updates.